Explaining Consumer Choice - G. Foxall
-30% koodiga BOOKS
Saadetis 22-28 tööpäeva jooksul
30-päevane tagastamisõigus
This book is the most up-to-date account of research based on the Behavioural Perspective Model of consumer choice. Foxall's contribution is explored in relation to marketing management, the adoption of innovations and further research in consumer behaviour. It is a major contribution to consumer research and marketing theory.
Võib-olla meeldib sulle ka
TOP
Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect
-30% koodiga BOOKS
Meie tarnija laos
TOP
Never Split the Difference: Negotiating as if Your Life Depended on It
-30% koodiga BOOKS
Laos
TOP
The 7 Habits of Highly Effective People. 30th Anniversary Edition: Powerful Lessons in Personal Change
Jim Collins, Sean Covey, Stephen R. Covey
-30% koodiga BOOKS
Laos
TOP
Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity
-30% koodiga BOOKS
Meie tarnija laos
TOP
The Psychology of Money: Timeless Lessons on Wealth, Greed, and Happiness
-30% koodiga BOOKS
Laos
TOP
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones
-30% koodiga BOOKS
Meie tarnija laos
TOP
Vienna: How the City of Ideas Created the Modern World
-30% koodiga BOOKS
Meie tarnija laos
TOP
The Infinity Machine: Demis Hassabis, DeepMind, and the Quest for Superintelligence
-30% koodiga BOOKS
Meie tarnija laos
TOP
The Hard Thing about Hard Things: Building a Business When There Are No Easy Answers
-30% koodiga BOOKS
Laos
TOP
Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity
-30% koodiga BOOKS
Meie tarnija laos
TOP
Co-Intelligence: Living and Working with AI
-30% koodiga BOOKS
Meie tarnija laos
TOP
Surrounded by Idiots Revised & Expanded Edition: The Four Types of Human Behavior and How to Effectively Communicate with Each in Business (and in Life)
-30% koodiga BOOKS
Meie tarnija laos
TOP
The Common Good Economy: A New Compass
-30% koodiga BOOKS
Meie tarnija laos
TOP
The Effective Executive: The Definitive Guide to Getting the Right Things Done
-30% koodiga BOOKS
Meie tarnija laos
TOP
The Obstacle is the Way: The Ancient Art of Turning Adversity to Advantage
-30% koodiga BOOKS
Meie tarnija laos
TOP
Extreme Ownership: How U.S. Navy SEALs Lead and Win
-30% koodiga BOOKS
Laos
Kirjeldus
This book is the most up-to-date account of research based on the Behavioural Perspective Model of consumer choice. Foxall's contribution is explored in relation to marketing management, the adoption of innovations and further research in consumer behaviour. It is a major contribution to consumer research and marketing theory.
Lisateave
| Autor | G. Foxall |
|---|---|
| Kirjastaja | Palgrave MacMillan UK |
| Väljalaskeaasta | 2007 |
| Kaanetüüp | Kõvakaaneline |
| EAN | 9781403998620 |