Analyzing Childrens Consumption Behavior: Ethics, Methodologies, and Future Considerations - Luiz Moutinho,Jony Haryanto
-40% koodiga BOOKS
Saadetis 17-23 tööpäeva jooksul
30-päevane tagastamisõigus
To gain the most competitive edge, marketers must continually optimize their promotional strategies. While the adult population is a prominent target, there is significant market potential for young consumers as well. Analyzing Children's Consumption Behavior: Ethics, Methodologies, and Future Considerations presents a dynamic overview of the best practices for marketing products that target children as con ... Täielik kirjeldus
Võib-olla meeldib sulle ka
TOP
Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect
-40% koodiga BOOKS
Meie tarnija laos
TOP
Never Split the Difference: Negotiating as if Your Life Depended on It
-40% koodiga BOOKS
Laos
TOP
The 7 Habits of Highly Effective People. 30th Anniversary Edition: Powerful Lessons in Personal Change
Jim Collins, Sean Covey, Stephen R. Covey
-40% koodiga BOOKS
Laos
TOP
Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity
-40% koodiga BOOKS
Meie tarnija laos
TOP
Why Nations Fail: The Origins of Power, Prosperity and Poverty
Daron Acemoglu, James A. Robinson
-40% koodiga BOOKS
Meie tarnija laos
TOP
Legacy: What The All Blacks Can Teach Us About The Business Of Life
-40% koodiga BOOKS
Meie tarnija laos
TOP
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones
-40% koodiga BOOKS
Meie tarnija laos
TOP
Clear Thinking: The Art and Science of Making Better Decisions
-40% koodiga BOOKS
Meie tarnija laos
TOP
Vienna: How the City of Ideas Created the Modern World
-40% koodiga BOOKS
Meie tarnija laos
TOP
Empire of AI: Inside the reckless race for total domination
-40% koodiga BOOKS
Meie tarnija laos
TOP
The Infinity Machine: Demis Hassabis, DeepMind and the Quest for Superintelligence
-40% koodiga BOOKS
Meie tarnija laos
TOP
The Infinity Machine: Demis Hassabis, DeepMind, and the Quest for Superintelligence
-40% koodiga BOOKS
Meie tarnija laos
TOP
Zero to One: Notes on Start Ups, or How to Build the Future
-40% koodiga BOOKS
Laos
TOP
Influence: The Psychology of Persuasion
-40% koodiga BOOKS
Meie tarnija laos
TOP
Co-Intelligence: Living and Working with AI
-40% koodiga BOOKS
Meie tarnija laos
TOP
The First 90 Days: Proven Straegies for Getting up to Speed faster and smarter
-40% koodiga BOOKS
Meie tarnija laos
TOP
Surrounded by Idiots Revised & Expanded Edition: The Four Types of Human Behavior and How to Effectively Communicate with Each in Business (and in Life)
-40% koodiga BOOKS
Meie tarnija laos
Kirjeldus
To gain the most competitive edge, marketers must continually optimize their promotional strategies. While the adult population is a prominent target, there is significant market potential for young consumers as well. Analyzing Children's Consumption Behavior: Ethics, Methodologies, and Future Considerations presents a dynamic overview of the best practices for marketing products that target children as consumers and analyzes the most effective promotional strategies being utilized. Highlighting both the advantages and challenges of targeting young consumers, this book is a pivotal reference source for marketers, professionals, researchers, upper-level students, and practitioners interested in emerging perspectives on children's consumption behavior.
Lisateave
| Autor | Luiz Moutinho, Jony Haryanto |
|---|---|
| Kirjastaja | Business Science Reference |
| Väljalaskeaasta | 2016 |
| Kaanetüüp | Kõvakaaneline |
| EAN | 9781522509936 |