Brand Journalism - Andy Bull
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Saadetis 17-23 tööpäeva jooksul
30-päevane tagastamisõigus
Responding to the newly-emerging trend of organisations hiring journalists to create content on their behalf, Brand Journalism is the first comprehensive, practical guide to this hybrid form of traditional journalism, marketing and public relations.
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Kirjeldus
Responding to the newly-emerging trend of organisations hiring journalists to create content on their behalf, Brand Journalism is the first comprehensive, practical guide to this hybrid form of traditional journalism, marketing and public relations.
Lisateave
| Autor | Andy Bull |
|---|---|
| Kirjastaja | Taylor & Francis |
| Väljalaskeaasta | 2013 |
| Kaanetüüp | Kõvakaaneline |
| EAN | 9780415638098 |