Turn physical flaccidity into a hardened and honed physique, with this new, user friendly book from the bestselling authors of the Jailhouse Strong series! This book provides a brief background on the Keto diet, then gets right to the meat of it and tells you how you can implement this low carb method of eating into your life. With scientific research written in laymen's terms, you will be able to follow the provided guidelines and finally reach your physical goals. With an individualized program you can customize the low carb diet to fit your specific needs. Rather than an elaborate meal plan which results in a mile high stack of Tupperware that causes you to feel ostracized in the office lunch room, you will now be able to follow a nutrition program that isn't a burden on your lifestyle. From a sample meal plan to drinking on the keto diet, this book has you covered. Josh Bryant has held world records in powerlifting and won the Strongest Man in America title in 2005. Now, he is referred to as the "trainer of the superstars" because he works with some of the world's strongest and most muscular athletes at Metroflex Gym in Arlington, Texas, and via the Internet. To contact Josh about seminars, online coaching or to sign up for his free training tips newsletter, visit www.JoshStrength.com. Adam benShea, PhD, is a Brazilian Jiu-Jitsu black belt and has won the California, Pan Am, and World Championships. He teaches Brazilian Jiu-Jitsu and is a college lecturer on California's central coast. Stefan de Kort provided research assistance for this book. Based in the Netherlands, he helps clients achieve their fitness goals through an evidence-based approach to training, nutrition, and lifestyle optimization.