Marketing Strategy - Vibrant Publishers,Yoram(Jerry) Wind
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A well-crafted marketing strategy is the foundation of business success. In Marketing Strategy, Yoram (Jerry) Wind presents groundbreaking research on strategic decision-making, competitive positioning, and market-driven innovation. This volume, part of the Legend in Marketing series, compiles Wind’s most influential studies on customer-centric strategies, business growth, and adapting to market disruptions ... Täielik kirjeldus
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Kirjeldus
Lisateave
| Autor | Vibrant Publishers, Yoram(Jerry) Wind |
|---|---|
| Kirjastaja | Vibrant Publishers |
| Väljalaskeaasta | 2025 |
| Kaanetüüp | Pehme kaanega |
| EAN | 9781636514031 |