Public Relations Programming and Production - E. Brody
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Saadetis 17-23 tööpäeva jooksul
30-päevane tagastamisõigus
Brody examines two components of public relations practice: development of the public relations program and production of materials. He first describes a viable program as consisiting of audience analysis and selection of appropriate channels of communication. Next, he examines the production of materials to be distributed through those channels--both the message itself and the process through which they ar ... Täielik kirjeldus
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