Purchasing in a Multicultural World: Second Edition - Claire Le Gal
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Saadetis 15-21 tööpäeva jooksul
30-päevane tagastamisõigus
Since the 1980s, when geopolitical research workers refer to globalization, they often say "Think global, Act local". Multinational firms need to make concessions as regards these two scales. Understanding and be aware of the global market is necessary but not enough to fully fledge the global firms' business development and profitability in a sustainable way. In fact, since globalization, this is quite a d ... Täielik kirjeldus
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Kirjeldus
Lisateave
| Autor | Claire Le Gal |
|---|---|
| Kirjastaja | LAP LAMBERT Academic Publishing |
| Väljalaskeaasta | 2026 |
| Kaanetüüp | Pehme kaanega |
| EAN | 9786209650239 |