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The Strategy Reader - Susan Segal-Horn

inglise keel
2004-11-19
77,75 € 129,58 €

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Saadetis 10-16 tööpäeva jooksul

30-päevane tagastamisõigus

The second edition of this successful Strategy Reader retains many of the classic readings from the previous edition, such as those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Shapiro, Teece, Hitt and Miller. New topics covered include corporate social responsibility, new technology, ethics, strategic alliances, c ... Täielik kirjeldus

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Kirjeldus

The second edition of this successful Strategy Reader retains many of the classic readings from the previous edition, such as those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Shapiro, Teece, Hitt and Miller.
  • New topics covered include corporate social responsibility, new technology, ethics, strategic alliances, corporate parenting, diversification, and chaos/complexity theory.
  • Guides students through the literature with extensive editorial commentary.
  • Provides an ideal accompaniment to any major strategy textbook.
  • Also of interest to managers seeking to broaden their understanding of the strategic issues facing their organization.

Lisateave

Autor Susan Segal-Horn
Kirjastaja Wiley
Väljalaskeaasta 2004
Kaanetüüp Kõvakaaneline
EAN 9781405126878
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77,75 € 129,58 €