TIME-AWARE CONVERSION PREDICTION FOR E-COMMERCE - Ji Wendi
-30% koodiga BOOKS
Saadetis 17-23 tööpäeva jooksul
30-päevane tagastamisõigus
This unique compendium provides a novel research on how time influences the conversions of advertising and product recommendation in E-commerce. It proposes time-aware conversion prediction models to solve the problem - what products should be recommended for a given period to maximize conversion? The volume also presents a series of researches on how to build data-driven attribution models to allocate the ... Täielik kirjeldus
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Kirjeldus
This unique compendium provides a novel research on how time influences the conversions of advertising and product recommendation in E-commerce. It proposes time-aware conversion prediction models to solve the problem - what products should be recommended for a given period to maximize conversion? The volume also presents a series of researches on how to build data-driven attribution models to allocate the time-sensitive contribution of advertisements to the conversion. This must-have reference text will be invaluable for researchers, professionals, academics and graduate students keen in databases and artificial intelligence.
Lisateave
| Autor | Ji Wendi |
|---|---|
| Kirjastaja | World Scientific |
| Väljalaskeaasta | 2018 |
| Kaanetüüp | Kõvakaaneline |
| EAN | 9789813224704 |