Learn to:

• Sign up for an account and start making connections
• Make your Tweets unique
• Stay under 140 characters with the latest shortcuts
• Promote your business or cause with Twitter

The easy way to get up and running on Twitter

Want to discover why the social networking world's a-Twitter? This handy guide-from one of the first marketers to discover the power of Twitter-covers the nuts and bolts, explaining step-by-step how you can use this popular tool to stay in touch with friends, market your products or services, incorporate it into other social media, and much more.

• Don't leave the tweeting to the birds - take a tour of the Twitter interface, access it on your computer, smartphone, or tablet, and find out just how fast and fun it is to share your thoughts 140 characters at a time
• No more empty nest - find out how to find and follow friends, search for celebrities, brands, and businesses you want to follow, and start communicating to a wider audience
• Spread your wings - discover how to tweet like tweeps do, talk Twitter like a pro, and flaunt your features with photos and videos
• Sing your own song - find your unique Twitter voice and use it to your advantage to gain an impressive following and promote or expand your business

Open the book and find:

• How to sign up, pick a name, and invite contacts
• Tips for connecting with friends and public figures
• Strategies for improving customer relationships on Twitter
• Tools for connecting with Twitter on a computer or mobile device
• Ideas for developing your unique Twitter voice
• How to talk like Twitter pros and improve your "Twitteracy"
• Tools that relieve Twitter overload
• The lowdown on Twitter and the evolving media landscape
• Ten Tweets you can send today